Ahrefs Study Finds AI Citations Often Disappear—Then Return
Tracking about 37,500 citations across five AI tools for 20 days, Ahrefs found that 50–83% disappeared by the next day, while about 75% of those returned within 20 days. The article recommends measuring citation frequency across multiple days and says Brand Radar can be used to track AI citation performance.
Takeaway
For teams monitoring AI visibility, the findings suggest that citation tracking should account for frequent short-term changes rather than treating a single check as a lasting loss.
Read the original on SEO Blog by Ahrefs →
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